All use cases
Non-profit / NGO

Amplify your mission with WhatsApp messaging

Non-profits, charities, and NGOs use Chat API to coordinate volunteers, thank donors, share impact reports, and run fundraising campaigns — reaching supporters on the channel they use every day.

The challenge

Why NGO communication falls short

Volunteers hard to coordinate

Shift reminders and last-minute updates sent by email are ignored, leading to understaffed events and wasted effort.

Donors feel disconnected

A single annual newsletter is not enough to keep donors engaged. Without regular updates, giving levels and loyalty drop.

Low fundraising campaign reach

Fundraising appeals via email see single-digit open rates, meaning most supporters never see your most important asks.

How Chat API helps

WhatsApp messaging for non-profits and NGOs

Volunteer coordination

Broadcast API

Send shift reminders, location updates, and last-minute changes to volunteers in real time via WhatsApp.

Donor thank-you and impact updates

Campaigns API

Automatically send personalised thank-you messages and impact reports when donations are received.

Fundraising campaign broadcasts

Webhooks API

Launch targeted WhatsApp fundraising messages to segmented donor lists with direct donation links.

Event and programme updates

Chatbot Builder

Keep supporters informed about upcoming events, programme milestones, and community news via WhatsApp.

Sample WhatsApp message
9:41
Chat API

Chat API

● online

Today

Non-profit / NGO

💙 Thank you for your donation, Maria! Your £25 will provide clean water for 5 families for a month. Here's your impact report: https://example.com/impact

14:20 ✓✓

Message
Industry benchmarks

5x

Higher open rate vs fundraising emails

40%

More volunteers show up with WhatsApp reminders

2x

Donor retention with regular impact updates

Related features

Tools for non-profit & NGO messaging

WhatsApp WhatsApp API

Ready to bring WhatsApp to your business?

Start using the Chat API APIs for free. No credit card required for the sandbox.