WhatsApp bookings: the complete flow
A WhatsApp booking system for a salon starts with a 'Book via WhatsApp' button on the Instagram profile or website. The client opens the chat and a chatbot collects service type, preferred professional, desired date and time.
The chatbot checks calendar availability and proposes available options via interactive list. When the client selects a time, the system confirms the booking and automatically adds it to the professional's calendar.
Reminders and cancellation management
The optimal reminder system for beauty and wellness: immediate confirmation at booking, reminder 48 hours before with cancellation or reschedule option, and final reminder 2 hours before.
For cancellations, the system automatically notifies waitlisted clients offering the freed slot. The first client to respond gets the appointment.
Regular client management
For clients with a regular frequency, the system can proactively suggest the next appointment when the time approaches.
Loyalty and client program
WhatsApp is the ideal channel for communicating loyalty program benefits. A personalized message with the updated points balance after each visit increases return frequency.
For special occasions, a birthday greeting message with an exclusive offer generates a 20-30% booking rate in the birthday month.
