Communication flow for orders
The optimal communication flow for a food delivery order includes: immediate order received confirmation with summary and estimated delivery time, notification when order is being prepared, notification when rider is arriving with tracking link, and delivery confirmation.
Each message should be short and contain only essential information.
Handling order problems
Problems with orders are inevitable. A WhatsApp channel for rapid problem management reduces customer frustration and transforms a negative experience into a loyalty moment.
Digital menu and ordering system
For restaurants without their own app, a WhatsApp ordering system is an effective alternative.
Loyalty and reordering
WhatsApp is an excellent channel for restaurant loyalty programs: point accumulation notifications, birthday special offers, and weekly promotions for regular customers.
