Communication types for schools
Most suitable communications for WhatsApp in educational settings: closure or schedule change notices, deadline reminders, parent notifications for school events, and admission result information.
For universities, reminders for exam session deadlines and placement office communications have very high open rates via WhatsApp.
Consent management in education
Before sending WhatsApp messages to underage students, explicit consent from parents or guardians is required.
Include the WhatsApp communication option in the enrollment form with an explicit checkbox.
Emergency communications
WhatsApp is the optimal channel for emergency communications requiring rapid dissemination: sudden closure due to weather, evacuation, technical problems impacting lessons.
Orientation and support for new students
New students benefit greatly from a WhatsApp onboarding sequence. A WhatsApp FAQ chatbot for students reduces phone calls and emails to the secretariat for routine information.
