New student onboarding
The WhatsApp onboarding sequence for a new enrollee is fundamental: personalized welcome, direct link to the first module, motivation message on day three, reminder if no access for 7 days.
This automated sequence reduces drop-out in the first weeks which are critical for completion.
Reminders and motivation
Personalized completion reminders ('You've completed 40% of the course. Only 6 modules left for your certificate!') increase intrinsic motivation.
Congratulation messages for each completed module keep engagement high even during motivation slumps.
Support and community
A WhatsApp number for technical and educational support reduces barriers to resolving issues that block progress.
